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And this is not a metaphor. A new liquid-format marmalade with a functional formulation has entered the Ukrainian market, and we created the packaging for it.
Spouted Pouch and Baby Cap: Packaging for a New Way of Consumption
SPACE MARMALADE TM MO offers a completely different take on traditional marmalade. It can be consumed directly from the pouch and is enriched with fibre, echinacea extract and vitamin C. The product contains no added white sugar. Together, these ingredients support normal digestion, a healthy microbiota and the normal functioning of the immune system.
The product was designed as a modern alternative to traditional sweets: an unusual format and functional formulation that easily fit into a busy daily routine. Essentially, the manufacturer has reimagined two familiar things at once — the form of the product and the way it is consumed.
SPACE MARMALADE is available in three flavours: raspberry, wild berry and orange. Familiar, much-loved flavours — now in a completely different format.
The product was designed as a modern alternative to traditional sweets: an unusual format and functional formulation that easily fit into a busy daily routine. Essentially, the manufacturer has reimagined two familiar things at once — the form of the product and the way it is consumed.
SPACE MARMALADE is available in three flavours: raspberry, wild berry and orange. Familiar, much-loved flavours — now in a completely different format.
Why a Spouted Pouch Was Chosen for Liquid Marmalade
For this product, we manufactured a Spouted Pouch — a doypack with rounded corners and a Baby Cap. This format allows consumers to enjoy liquid marmalade directly from the pouch, reseal it when needed and store it in the refrigerator for later. It is convenient to take on the go and consume gradually — without a spoon and without getting your hands dirty.
- Liquid format.
- Functional formulation.
- Convenient way to consume.
- And packaging that brings it all together.
We are proud to be part of projects that not only introduce new products but also rethink familiar categories in new ways.